Aston Villa have posted record revenues this season — revenue up, sponsorship up, commercial income up — and the North Stand rebuild has officially begun. This is a club on an upward trajectory that is hard to overstate. Next up in Europe: the Europa League quarter-final against Bologna. A third successive European quarter-final for Villa. The club's ambition is matching its financial progress. Yes, Morgan Rogers may attract big clubs this summer. That's the price of building something real. But Villa have the infrastructure, the vision, and now the European pedigree to replace and reinvest. 🦁 Three years ago, nobody had Villa in a European QF. Now it's routine.